The cost of ordering many photos adds up very quickly and the perceived high cost often leads to abandoned baskets. With instant quantity discounts customers are less likely to abandon their baskets which results in more sales.
How it works
Discount tiers allow you to set different discount percentages depending on the number of photos in a shopper's basket. Each tier has a minimum qty that is required in order to unlock the discount. You can set up to 3 discount tiers, i.e.
- 5% discount when ordering 5 photos or more
- 10% discount when ordering 10 photos or more
- 20% discount when ordering 20 photos or more
The discount that is unlocked will be applied to all digital photos in the shopping basket. Please note that the minimum transaction fee displayed in your license profile may come into play if the discount percentages are too high.
Availability
Discounts are available on Prime accounts
Where to find it
Discounts can be configured by navigating to the "Discounts" menu item on the left-hand menu of the Store Admin.
Summary
With quantity discounts, bigger spenders are rewarded instantly ensuring a positive experience, that is sure to draw them back in future. The instant reward may entice shoppers with fewer items to order more to unlock more value for money.
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